Franchise Maestro The franchise operating system.
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Grow Your systemGrow your system Your locationGrow your location
Keep Your systemKeep every franchisee Your locationKeep every customer
Run Your systemRun every location your way Your locationRun your day
One System Your systemOne system, every location Your locationYour location, the brand’s way
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For franchisors

Every location runs like your best one.

Your brand’s way, working at every location, every day.

Where your brand is today

How many locations do you have?

Startup · Under 10 locations · the incubator

Your first locations set the habits of your hundredth. Get every new owner running your way from day one.

Start with: One System, Every Location

Apply to the incubator
Emerging · 10 to 100 locations · the incubator

You are selling franchises and supporting owners at the same time. Keep both moving.

Start with: Grow Your System

Apply to the incubator
Growth · 100 to 500 locations

Your field team can’t see every location every week. Show each franchise consultant which owners need them today.

Start with: Keep Every Franchisee

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Established · 500+ locations

Your way is written down. The hard part is getting it to the right person at every location.

Start with: One System, Every Location

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Look up your brand

See what Franchise Maestro would look like for your brand, built from your public filing.

Why it matters to the brand

Your four jobs, working the same way everywhere.

Franchise Development

Every candidate moves from first call to opening day the same way, with no unintended detours.

Franchise Training

Every new owner and new hire learns your way, and keeps doing it after training ends.

Franchise Support

You see which owners need help today, with what, and why, before it becomes a problem in their business and a closed location in your Item 20.

Franchise Innovation

As your owners find better ways to operate, those ways become part of your system, and every location can use them.

What your best owners figure out comes back to you, and goes out to every location. That is how a system keeps getting better.

What changes

Pick one. Then flip through a few ordinary days.

Grow Your System

Today

A candidate gets your disclosure document. Someone follows up when they remember, or never.

With Franchise Maestro

The morning after, on your franchise development rep’s list:

Franchise DevelopmentToday

Call Marcus Reed

WhyHe has had your disclosure document for 9 days and hasn’t booked his follow-up call.

How to startMarcus, you’ve had a week with the document. What questions came up?

Next: the discovery day inviteExample
Today

A candidate fills out your inquiry form on Friday night. Nobody calls until Tuesday.

With Franchise Maestro

Saturday morning, on your franchise development rep’s list:

Franchise DevelopmentToday

Call Priya Shah

WhyShe filled out your inquiry form last night and named Tampa as her market.

How to startPriya, thanks for reaching out about Tampa. What made you look at us?

Tampa is open on your territory mapExample
Today

Discovery day goes well. Then the next step waits on someone’s calendar.

With Franchise Maestro

Three days later, on your franchise development rep’s list:

Franchise DevelopmentToday

Send Jordan Ellis his signing steps

WhyHe said at discovery day he’s ready. It has been 3 days.

How to startJordan, you said you were ready. Here’s what happens next, step by step.

The steps are attached for himExample
Today

A new owner signs, then waits weeks to hear about the next step.

With Franchise Maestro

The day after signing, on your franchise development rep’s list:

Franchise DevelopmentToday

Book Lena Torres’s site review

WhyShe signed yesterday. Her site review is the next step and isn’t booked.

How to startLena, welcome. Let’s look at your three sites together on Thursday.

Her opening plan starts hereExample
Today

The brand launches a fall campaign as a PDF. Half the locations never run it.

With Franchise Maestro

Launch week, on your brand marketing lead’s list:

Brand MarketingToday

Fall campaign: 9 locations still to approve

Waiting on9 owners. Each one has it set for their town and only needs to approve.

You doNothing. Each of the 9 is reminded today.

Every location runs the same campaignExample
Today

Your best owner mentions a friend who wants a location. Nobody writes it down.

With Franchise Maestro

The next morning, on your franchise development rep’s list:

Franchise DevelopmentToday

Call Chris Bell, referred by the Lakewood owner

WhyThe Lakewood owner said Chris wants a location in Denver.

How to startChris, Maria at Lakewood said you’d be great for Denver. Can I tell you how it works?

Lakewood gets the creditExample
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Keep Every Franchisee

Today

You find out an owner was struggling when they don’t renew, or when they close.

With Franchise Maestro

Today, on your franchise support lead’s list:

Franchise SupportToday

Call the Lakewood owner

WhySupport calls went from 1 to 6 this month, and sales are flat for 8 weeks.

How to startYou’ve called us more this month than all year. Let’s go through it together.

Before it becomes a closed location in your Item 20Example
Today

An owner skips the monthly owner call twice. Nobody notices.

With Franchise Maestro

Today, on your franchise support lead’s list:

Franchise SupportToday

Call the Riverside owner

WhyHe skipped the last two owner calls, and his reviews dipped.

How to startWe missed you on the last two calls. How are things going at Riverside?

Quiet is a signal tooExample
Today

Renewal comes up, and you learn the owner already decided to leave.

With Franchise Maestro

Seven months out, on your franchise support lead’s list:

Franchise SupportToday

Start the Store 63 renewal talk

WhyRenewal is in 7 months, and sales have been flat for 8 weeks.

How to startYour renewal is coming up. Before that, let’s talk about the last two months.

Months early, not the week ofExample
Today

An owner wants to sell, and the brand hears about it last.

With Franchise Maestro

The same day, on your franchise support lead’s list:

Franchise SupportToday

Call the Northgate owner

WhyShe asked support how transfers work.

How to startI heard you asked about transfers. Can we talk about what you’re thinking?

A transfer you see comingExample
Today

A new owner struggles quietly in their first 90 days.

With Franchise Maestro

Day 45 after opening, on your franchise support lead’s list:

Franchise SupportDay 45

Check in with the Cedar Ridge owner

WhyBookings are below the plan you set together.

How to startYou’re 45 days in. What’s been hardest so far?

The first 90 days, watchedExample
Today

A royalty report is late again, and it turns into a dispute.

With Franchise Maestro

Today, on your franchise support lead’s list:

Franchise SupportToday

Call the Eastside owner about his report

WhyHis report is 6 days late for the second month.

How to startIs something making the report hard to pull together? Let’s fix that first.

Help first, not a warning letterExample
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Run Every Location Your Way

Today

A franchise consultant with 80 locations can’t know what each one needs today.

With Franchise Maestro

Today, on your franchise consultant’s list:

Franchise ConsultantToday

Cedar Ridge opens in 23 days. 2 steps behind.

Waiting onThe owner: the signage order and staff training dates.

How to startTwo steps left before training starts. Can we lock them in today?

The owner sees the same two stepsExample
Today

A field visit is a checklist filled out in the parking lot.

With Franchise Maestro

The morning of the visit, on your franchise consultant’s list:

Franchise ConsultantThursday

Lakewood visit: 3 things to look at

FirstCallbacks take 2 days longer than the brand’s way.

SecondTwo new hires haven’t finished training.

ThirdRecent reviews mention wait times.

Pulled before you parkExample
Today

New owners finish training, then do it their own way by month two.

With Franchise Maestro

Today, on your franchise trainer’s list:

Franchise TrainerToday

3 owners changed the follow-up step

WhoEastside, Northgate and Riverside follow up after 5 days, not 2.

How to startQuick question about follow-ups. What’s making 2 days hard?

Training that keeps goingExample
Today

Finance chases royalty reports by email every month.

With Franchise Maestro

Month end, on your finance lead’s list:

FinanceMonth End

Royalty reports: all but 2 ready

Drafted fromEach location’s own tools.

Flagged2 don’t match. Both owners have been asked today.

No chasingExample
Today

A brand standard changes, and nobody knows which locations follow it.

With Franchise Maestro

Today, on your franchise consultant’s list:

Franchise ConsultantToday

New uniform standard: 4 locations not yet

WhoStore 63, Riverside, Eastside and Northgate.

How to startThe new uniform standard went out last month. Anything holding you up?

You see who, not just how manyExample
Today

A consultant waits on quarterly numbers to know who needs coaching.

With Franchise Maestro

Monday morning, on your franchise consultant’s list:

Franchise ConsultantMonday

Call these 3 owners today

EastsideRenewals down 15% since last month.

Store 63Sales flat for 8 weeks while the system grew.

RiversideSkipped the last two owner calls.

With the number in front of both of youExample
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One System, Every Location

Today

Your operations manual sits in a shared drive. Two locations run the same promotion two different ways.

With Franchise Maestro

You change one step in your way of running. On Monday, every location’s team sees:

Your WayUpdated

Follow up 2 days after a first visit, not 5

Where it shows upIn every location’s list, starting Monday.

Who does itWhoever is in the role that day, new hire or not.

Change it onceExample
Today

A new service launches. Every location explains it differently.

With Franchise Maestro

Launch day, at every location:

Your WayNew

How to offer the spring tune-up

Where it shows upIn each team’s calls, with the words to use.

Who does itWhoever is on shift that day.

Done the same way everywhereExample
Today

A state rule changes. You email those owners and hope.

With Franchise Maestro

The day it takes effect, for your California locations only:

Your WayUpdated

One step switched off in California

WhereYour California locations only.

Everything elseKeeps running the same way.

Nobody has to remember the ruleExample
Today

One owner finds a better way to win back customers. Nobody else hears about it.

With Franchise Maestro

On your desk, ready for a yes:

Your WayProposed

Eastside’s way to win back customers, for every location

WhyIt brought back 1 in 4 lapsed customers at Eastside.

You doApprove it, and every location’s team has it Monday.

What your best owners figure out goes out to everyoneExample
Today

Every fall, owners rebuild the same checklist from memory.

With Franchise Maestro

September 1, on every owner’s list:

Your WaySept 1

The fall checklist

This weekBook furnace checks for last year’s customers.

Already doneThe list of who to call is pulled for each location.

Same season, same wayExample
Today

A new hire asks how to handle a big refund. The answer is on page 212 of the manual.

With Franchise Maestro

Right on the step, at every location:

Your WayIn The Task

Refund over $200: call the owner first

Where it shows upOn the refund step itself.

Who sees itWhoever is doing that step.

The manual, where the work happensExample
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Every role, one way

Each person knows why their part matters.

  1. Franchise DevelopmentBrings in the right owners, and gets each one open on time.
  2. Franchise TrainerTeaches your way once, and sees it still being done months later.
  3. Franchise ConsultantKnows which owners need a call or a visit today, and why.
  4. Franchise SupportHelps the owner today, before a small problem becomes a closed location.
  5. FranchisorSees every location working your way, and keeps making it better.
The incubator

A few new brands at a time.

5 places a year. 2 left this quarter.

We set up your way of running from your first locations, so your hundredth runs like your first. Places are limited, so brands qualify first.

For brands starting out, or under 100 locations.

Apply to the incubatorNot sure you qualify? Ask
Talk to us

Every location runs like your best one.

A short conversation about how your brand runs today. No slides, no software demo to sit through.

Talk to us